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About Us
Beth Ann Strenge founded New England Focus Group with a clear goal: helping businesses make informed decisions through reliable market research and honest consumer feedback. With extensive experience in facility management, participant recruiting, moderating, and project coordination, she understands what it takes to deliver research that businesses can trust.
Before establishing the company, Beth Ann managed one of Boston’s leading focus group facilities, where her commitment to quality and client service consistently earned top industry recognition. Her background in Psychology, Mass Communications, and Entrepreneurial Studies allows her to understand both consumer behavior and the research process from multiple perspectives.
Today, she leads every project with careful planning, strong attention to detail, and a hands-on approach. From recruiting qualified participants to coordinating focus groups, interviews, and product testing, Beth Ann works closely with clients to ensure each study delivers meaningful insights that support confident business decisions.
Our Services
Why Choose Us
Every research project starts with an important question. You may want to understand customer opinions, test a new product, explore buying behavior, or evaluate a marketing idea before making a major investment. The quality of your research depends on more than simply asking questions. It depends on working with the right participants, following a structured process, and collecting honest feedback that supports better business decisions.
New England Focus Group provides full-service market research support for businesses, research agencies, and organizations across a wide range of industries. From participant recruitment and project coordination to facility management and qualitative research support, every study receives careful planning and professional execution.
Whether your project involves a single focus group or a large multi-market study, our team works closely with you to ensure every stage runs smoothly and delivers meaningful results.
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Emphasizes Expertise.
Highlights Flexibility.
Reinforces Longevity and Success.
How It Works
Every project begins with your research goals. Whether you need focus groups, in-depth interviews, product testing, consumer studies, or participant recruitment, our team helps you identify the research approach that best fits your objectives and timeline.
Once the service is selected, we work with you to understand the details of your study. This includes defining your target audience, participant qualifications, discussion topics, project location, schedule, and any special research requirements. Clear planning helps every project move forward with confidence.
Our team meets with you to review the project plan, answer questions, and confirm every detail before recruitment begins. This step helps ensure expectations are aligned and that the study reflects your business goals from the very beginning.
After planning is complete, we coordinate participant recruitment, manage the research process, and support your study from start to finish. Whether your project is conducted online or in person, our goal is to deliver a smooth research experience that helps you gather meaningful customer insights for informed business decisions.
PARTICIPANTS
Companies often want honest feedback before introducing new products, improving existing services, or testing new ideas. That is where research participants make a real difference. By sharing your experiences and opinions, you help businesses understand what customers value, what needs improvement, and what works best in everyday life.
New England Focus Group welcomes participants from different backgrounds, professions, and lifestyles. Depending on the study, you may be invited to join focus groups, one-on-one interviews, online discussions, or product testing sessions. Every opportunity is matched to the information you provide during registration, helping ensure you are invited to studies that fit your profile.
As a participant, you can:
Whether you are a consumer, working professional, parent, retiree, or industry expert, your perspective can provide valuable insights that help businesses make better decisions.
Join our participant community today and become part of future market research studies.
Our Clients
Testimonials
Author
Every research project is built on trust, careful planning, and reliable execution. From recruiting qualified participants to supporting focus groups, interviews, and consumer studies, New England Focus Group works closely with businesses and research agencies to help projects run smoothly from start to finish.
Author
Our goal is to make the research process organized, efficient, and focused on delivering meaningful customer insights. As we continue partnering with organizations across different industries, we remain committed to providing professional service, responsive communication, and dependable research support.
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